LEARNING MY CRAFT IN WEB DESIGN
I was fortunate in my early years working in website design and development as my parents would sell our websites services to their leaflet delivery customer base.
It was becoming increasingly important for businesses to have an online presence.
I constantly had new projects to design, create and build.
I did everything from purchase a domain name, order web hosting, research, brainstorm, make notes from client meetings, wireframe, draft up a visual design in fireworks (my favourite programme), converse with clients, tweak designs. Then it was my task to build the website using the best practices of code I knew at the time.
Designing a website follows different processes to print artwork. Print follows predefined rules and sizes whereas with a website there are different processes that need to be taken into account - Print artwork is static, Web artwork is dynamic. As responsive web design came into fruition, my thought process had to be dynamic, it created a challenge that I thrived in.
By learning from scratch coding from a blank page I learnt a ton. Over the years I spent many hours in websites backend source code and diagnosing elements and issues. I dove deep into meta tags, CSS rules, html validation, design limitations. I'm so thankful I learnt this way as it taught me so much.
One of the most important skills I learnt was problem solving.
I worked on around 200 websites in a 10 year period, currently manage around 100 sites.
I dabbled in many areas from PHP, Java, Apps, multiple frameworks however sticking with what I knew best and doing it well proved a simple but successful business model.